Mobile Legends: Bang Bang (MLBB), the star game of international video game developer MOONTON Games, is launching 'Friend Fest' in the Philippines by promoting fun and friendship with three fast-rising Filipino creators and performers, Ashtine Olviga, Rabine Angeles, and Angela Muji.
MLBB is celebrating the joy of playing together with friends through its Friend Fest campaign, an in-game event that highlights how playing with friends is key to winning, as many challenges will require players to team up and play together to unlock rewards. The campaign puts camaraderie at its heart, celebrating the joy of bonding with friends through MLBB.
Well-loved content creator and former P-Pop idol Ashtine, versatile digital actor Rabin, and rising star and lifestyle creator Angela come together in MLBB Kilig Goals, a four-episode, fast-paced vertical short drama series by MLBB that reimagines what friendship can look like across different worlds.
Launching from 15-18 December, the series will highlight narratives that explore friendship through parallel universes where the trio shifts between roles as classmates, colleagues, rivals, and even strangers destined to meet.
What's more, MLBB unveils the Ashtine “Crush Mo Ko Noh?” Battle Emote event that will run in-game from December 19 to January 1, giving players 14 days to join the fun and unlock an exclusive reward. To claim the emote, participants simply need to log in for five days during the event period.
Beyond the exciting series, MLBB Philippines has been bringing the Friend Fest celebration to communities nationwide. MLBB PH is set to roll out more official offline events themed around Friend Fest in various barangays and universities. See below the schedules:
In addition, MLBB will continue strengthening its presence at the grassroots level through long-term collaboration projects with barangays across the country, further supporting community bonding and local gaming and esports engagement.
To mark the occasion, MOONTON Games released the song "Let's Friend-Fest!" to promote the spirit of friendship and shared adventure that defines the event. Available on MLBB's official YouTube page, the track with a toe-tapping tune embodies the upbeat energy of gaming with friends, highlighting how camaraderie and memorable moments make every match more exciting. MOONTON Games aims to bring players closer together and inspire them to celebrate the connections that make the MLBB experience special.
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