Lenovo Philippines brought creators, students, young professionals, and Gen Zs together once again to step into the future of intelligent computing with the launch of AI Ready. Future Ready with Lenovo Yoga, a new campaign designed to help consumers discover, understand, and experience the real advantages of AI-powered devices.
Anchored on the message of empowering individuals to stay ahead through seamless AI feature discovery and hands-on experience, the campaign put the spotlight on how the latest Lenovo Yoga Copilot+ PCs deliver meaningful, secure, and intuitive AI benefits beyond what traditional laptops can offer.Discover Your AI-dentity: Fun, Fast, Personalized
At the center of the campaign was “What’s Your AI-dentity?”, an interactive online quiz launched through a dedicated microsite https://promotions.lenovo.com/futurereadywithlenovoyoga/. Users tested their AI readiness through visual, situational, and activity-based prompts incorporating technologies like voice recognition and eye tracking. Upon completion, participants received personalized AI Era results that they proudly shared online — sparking conversations about how AI fits into their everyday work, school, and creative routines.
Bringing AI Discovery Closer to Consumers
In Manila, the campaign came to life through a series of engaging on-ground activities designed to make AI exploration fun, interactive, and accessible. Consumers visited the AI-Ready Zone inside the Lenovo Experience Store at SM Megamall, where they tried various Lenovo Yoga devices and took the full AI-dentity Quiz inside a dedicated Future Ready area.
Smarter Technology on the Streets
Lenovo also rolled out the Yoga Street Challenge at The Pop Up Katipunan, where students took on playful, creator-inspired tasks that put AI-powered capabilities to the test. The challenge was hosted by popular content creator Jomari Angeles, and winners received customized Lenovo Yoga merchandise such as t-shirts and tote bags, while all participants walked away with exclusive coupons redeemable at Lenovo Exclusive Store SM Marikina or the Lenovo Yoga Store at SM North EDSA.
Participants who finished the “What’s Your AI-dentity?” microsite experience and presented their social posting to the on-ground staff also received special gifts curated by the local team.
Perfect for creators, multitaskers, and students, this exciting campaign showcased and highlighted how the Lenovo Yoga line helps users work smarter, create faster, and stay ahead in a fast-evolving digital world. (PR)
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