In June 2018, Huawei released the all-scenario smart life strategy, simplified as "1+8+N", "1" refers to the smartphones that users frequently use on a daily basis, while "8" includes wearables, headphones, PC, tablet, speakers, glasses, vehicle-mounted devices, and Huawei Vision.
Those are non-smartphone products which are frequently used in specific scenarios. "N" refers to tens of billions of smart devices provided by ecosystem-partners including smart home, mobile office, smart travel, sports and health, and audio-visual entertainment products.
Today, Huawei Device is more than just a smartphone company. Driven by the "1+8+N" all-scenario smart life strategy, non-smartphone businesses are booming, and businesses such as PC, smart screen, and wearable are not affected by the absence of GMS. As a result, when the smartphone business is at a low ebb, the growth of non-smartphone businesses can partially offset the impact brought by the decline of the overseas smartphone business.
High R&D investment has provided competitive advantages for Huawei. Even in the face of the U.S. sanction, the company is still resilient. Let us take a cursory glimpse of its strengths:
• Huawei is the world's only vendor with E2E capabilities for 5G (chip, base station, router, smartphone, etc.)
• Huawei has its own distributed operating system. As the predecessor of Harmony OS, EMUI 10 features interconnection, interoperability and capability sharing.
• Kirin, Balong, Kunpeng, and Ling Xiao series chips increases computing power of on-device AI, laying a solid foundation for ubiquitous connectivity.
An arduous R&D process is behind the above-mentioned strengths. According to IDC 2020, this year, Huawei is still investing heavily in R&D despite the fact that the industry is facing a downturn. Even though revenue grew only marginally by 1.4% in the first quarter, Huawei boosted its 2020 R&D budget by $5.8 billion to more than $20 billion, up by 39%.
Ren Zhengfei indicated that the R&D focus was the same as that of the past products. No new things appear, but the investment intensity is increased.
Huawei's long-term philosophy is to stay customer centric. In Huawei's core values, to be irreplaceable, it must better meet users' needs and focus on creating values for them.
To do so, Huawei invests heavily in R&D. It develops underlying technologies represented by chips and distributed operating systems and works on upper-layer applications and ecosystems. It improves consumer experience through the synergetic innovation between the HMS service ecosystem and the "1+8+N" hardware ecosystem.
In its recent launch events, Huawei no longer only focuses on smartphone release. Instead, products and services in all scenarios are more intensively presented in various occasions. Huawei is also speeding up the implementation of all-scenario strategy globally. Its all-scenario development has never been a fad. Instead, Huawei has built up long-term strategic and technological reserves for it. Huawei has been working on technologies such as Huawei Share, distributed technologies, and MeeTime for 5 to 10 years, which can connect the all-scenario hardware under its "1+8+N" strategy and bring seamlessly collaborated and smart life experience to consumers.
Huawei has also been beefing up its own distribution platform, the Huawei AppGallery. The Huawei AppGallery No need to worry because the HUAWEI P40 Series together with the HUAWEI AppGallery will give you access to the top applications out there. The AppGallery is preloaded with various choices of top and essential apps that will cover everything in the book, from entertainment, health, banking, lifestyle, games, and more. And if the app that you are looking for isn’t available at the AppGallery right now, no worries because the AppGallery is equipped with “Add To Wishlist” feature where you can input the app that you want and Huawei will do its best together with its partner developers to hunt it for you. And once the app is available to download, a notification will be sent to you as well. Talk about exquisite customer service! To find out more about the Huawei AppGallery, visit: https://huaweimobileservices.com/appgallery/
