Cherry Mobile is now flying with Cebu Pacific as both homegrown companies sealed an in-flight campaign to make the leading local mobile phone brand more visible locally and globally.
Already started since October 2018, two (2) of Cebu Pacific’s aircrafts going to Hongkong, Davao from Manila, and vice versa will carry the Flare S7 Series campaign materials, informing the airline’s passengers of the latest offering from the brand.
“Sharing the same principle and value with another homegrown company like Cebu Pacific, Cherry Mobile firmly believes that this campaign will bring the brand closer to our Filipino market. This serves as a reminder to them that no matter where they go – they will always have a glimpse of being at home. And Cherry Mobile, having been in the mobile phone industry since 2009, has always been a household name when it comes to trusted mobile phone brand in the Philippines. We’re very excited to fly high with Cebu Pacific through this and we hope to expand our visibility in different destinations other than Hongkong and Davao flights,” shares Michelle Ngu-Cinco, Cherry Mobile’s Chief Operating Officer (COO).
Featured on the aircraft’s overhead panels is the brand’s recently launched Flare S7 Series. This is Cherry Mobile’s newest offering to their consumers with choices of smartphones that can keep up with the latest trend in technology at highly competitive prices. Starting at just Php4,599SRP, the Flare S7 Series is very packed with features that are at par with global brands. From the lineup, consumers can choose from a smartphone which has a notch display – a trend in the market today; AI-powered cameras for that brilliant selfie and mobile phone photography experience; face unlock, FlareMoji, and wireless charging features.