You may now seeing a number of Facebook ads in your social media timeline but Yellow Pages wants to do it in a different way for the SMEs
They realized that 64% of internet users are on social media, Yellow Pages just launched the Yellow Pages FBoost which is a new development in Facebook advertising solution. They will provide complete consultancy and execution of effective and cost-efficient Facebook ads from campaign conceptualization, to real time reports.
In a statement from Yellow Pages PH Marketing Manager Mr. Denison Tan, he said "With Facebook, small businesses can make it big. YP FBoost is here to hep them profit with that opportunity. It offers full campaign management which lets small and medium entrepeneurs promote their products and services like how the big brands are doing it, at a fraction of a cost. Brands are getting known because people find them on Facebook. YP FBoost guarantees SMEs that they will have the right ad, seen by the right people at the right number of times. With this innovation, we are certain that their brands will leave a mark on people's mind. Our strongerst offfering - guaranteed reach and frequency - are something even the bigger ad agencies don't offer."
This is a good move as based on TNS Research, there are over 48M Pinoy Facebook users in the country and it is the most used digital platform for entertainment and online shopping. The event was powered with speakers from Facebook and GoNegosyo as well as presidentts and officers of small and business associations and entrepreneurs.