One brand wants to bring back the gel into the local trend as they recently brought in a media launch with their current endorser.
Stylex brings out a number of hair products for men like Stylex Gel (which comes in Extreme, Strong and Normal) and Stylex Hair Dressing Lotion.
To further highlight the product, they tapped in actor Paolo Avelino as he presented his tricks for his hair with Stylex depending on the situation. In one of the videos, he was riding on a motorbike with his helmet on and almost no problem with his crowing glory with a one hand comb stroke. He prefers the Extreme variant so that the hair can hold in for hours.
The venue was perfect in Felipe and Sons Ortigas as they also presented three men as examples of various hair styles done with the help of Stylex. Stylex can be availed in supermarkets and drug stores around the country. You can check their FB page at fb.me/officialstylex