Smart Padala revitalized with new logo and endorser Angel Locsin (plus more info)

In the recent media event, Smart Padala has come alive again mainly with two things.



First off, their new logo with some distinction from Paymaya. The "padala" service that I personally saw grew in a number of remittance centers thru sdari-sari stores for sure will go further with their newest endorser Angel Locsin. Months ago, I dreamed on having a tech event with the most known Darna so far in one roof and it happened.



In fact, the multimedia campaign is now up thru TVCs, print, radio and other forms. So far, they already have around 15,000 remittance centers and as promo right now until July 31, 2016, you can get a discount once you send money from Php 3001 and up.



I also got an exclusive Q&A with some Smart Padala officials which you will never saw anywhere else. Here it goes:

1. On the Smart Padala AVP, it mentioned that there are around 15,000 sari-sari store partners, what is your target number at the end of the year? 

The target by end of year is 16,500 partners.

2. What are the factors that the majority of your current sari sari store partners are saying "Yes" to be a Smart Padala partner?

There is a high demand on the service among customers.  The micro-business owners see this an opportunity for the community to have access to remittances/basic financial services.  The high product adaptability also comes in as a major factor for the micro-business owners, as the process is very simple and easy to use.

3. Remittance business is tough these days versus your current competitors so aside from the convenience, kindly give me picture of remittance rate differences versus the others.

Since Smart Padala provides convenience and accessibility as there are 15,000 Smart Padala centers nationwide, Smart Padala service remains to be cost-efficient as consumers do not need to travel and spend money for the fare just to send or receive money.

Based on data from the first National Baseline Survey on Financial Inclusion released by the Bangko Sentral ng Pilipinas mid-2015, it is estimated that on average, Filipinos take around 22 minutes to reach the nearest financial services touch point. It also costs an average of P43 for a roundtrip fare.

With 15,000 Smart Padala centers nationwide, there is a Smart Padala center in almost every municipality so users do not need to travel, spend for the fare, and consume time just to send or receive money remittances. Smart Padala makes feel home closer by sending the remittances of family breadwinners to their loved ones in the most accessible, convenient, and secure manner. These centers include the recently launched Smart Padala International flagship stores that enable Filipinos to receive the remittances of their loved ones abroad.

4. Any plans that Smart Padala will be partnering with known institutions which people can send donations to them in case of need (especially that the rainy season is here)?

Yes, definitely we have exciting plans for the consumers and partners. We will announce exciting news about game-changing partnerships and innovations soon. 

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July 22, 2016

Smart Padala revitalized with new logo and endorser Angel Locsin (plus more info)

| |

In the recent media event, Smart Padala has come alive again mainly with two things.



First off, their new logo with some distinction from Paymaya. The "padala" service that I personally saw grew in a number of remittance centers thru sdari-sari stores for sure will go further with their newest endorser Angel Locsin. Months ago, I dreamed on having a tech event with the most known Darna so far in one roof and it happened.



In fact, the multimedia campaign is now up thru TVCs, print, radio and other forms. So far, they already have around 15,000 remittance centers and as promo right now until July 31, 2016, you can get a discount once you send money from Php 3001 and up.



I also got an exclusive Q&A with some Smart Padala officials which you will never saw anywhere else. Here it goes:

1. On the Smart Padala AVP, it mentioned that there are around 15,000 sari-sari store partners, what is your target number at the end of the year? 

The target by end of year is 16,500 partners.

2. What are the factors that the majority of your current sari sari store partners are saying "Yes" to be a Smart Padala partner?

There is a high demand on the service among customers.  The micro-business owners see this an opportunity for the community to have access to remittances/basic financial services.  The high product adaptability also comes in as a major factor for the micro-business owners, as the process is very simple and easy to use.

3. Remittance business is tough these days versus your current competitors so aside from the convenience, kindly give me picture of remittance rate differences versus the others.

Since Smart Padala provides convenience and accessibility as there are 15,000 Smart Padala centers nationwide, Smart Padala service remains to be cost-efficient as consumers do not need to travel and spend money for the fare just to send or receive money.

Based on data from the first National Baseline Survey on Financial Inclusion released by the Bangko Sentral ng Pilipinas mid-2015, it is estimated that on average, Filipinos take around 22 minutes to reach the nearest financial services touch point. It also costs an average of P43 for a roundtrip fare.

With 15,000 Smart Padala centers nationwide, there is a Smart Padala center in almost every municipality so users do not need to travel, spend for the fare, and consume time just to send or receive money remittances. Smart Padala makes feel home closer by sending the remittances of family breadwinners to their loved ones in the most accessible, convenient, and secure manner. These centers include the recently launched Smart Padala International flagship stores that enable Filipinos to receive the remittances of their loved ones abroad.

4. Any plans that Smart Padala will be partnering with known institutions which people can send donations to them in case of need (especially that the rainy season is here)?

Yes, definitely we have exciting plans for the consumers and partners. We will announce exciting news about game-changing partnerships and innovations soon. 

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