More and more midrange smartphones from international brands like LG at CES 2016. I'm not sure if this is their first time that they have their namings with letter "K".
First, LG K10 (the one on the left) has 5.3 inch HD display, has quad-core & octa-core SoC variants, 3G and LTE versions, 13 & 8 or 5 MP cameras (LTE version) 8 and 8 or 5 MP cameras (3G version), 2.5D Glass 1/1.5/2 GB RAM variants, Android 5.1 Lollipop and 2,300 mAh. Based on my source below, it has a glossy back cover finish.
And the LG K7 (the one at the right) with Android 5.1 Lollipop, 5 inch WVGA display with 2.5D Glass, 1.3 GHz quad-core (3G) or 1.1 GHz quad-core (LTE), 8 or 5 MP rear cam, 5 MP front camera, 1 or 1.5 GB RAM and 2,125 mAh battery.
Source