I'm surprised that looks like a new version of Tis Season To Be Cherry poster/tarp with new phones in their official website. It's the first time that Cherry Mobile will have something with digital TV.
Cherry Mobile Flare S Play specs have 1.4 GHz octa-core processor, dual SIM, LTE capable, 13 MP rear cam with flash, 5 MP front cam, 5 inch HD display, 2 GB RAM, 16 GB ROM, micro SD up to 32 GB and DTV
No information on it's release but it will be selling for Php 4,999.